Gift cards can be great gifts. They are convenient and allow the receiver to purchase whatever products and services they choose from a particular gift card merchant. Best Buy, Costco, Target and Wal-Mart gift cards seem to be some of the more popular ones and they give the shopper a large product selection along with discounted prices.
Gift card giving seems to be a win-win situation, but what if you get gift cards you do not want? I pondered this thought after I discovered a new online trend while reading the New York Daily News.
An article was written about online give card sites, one of the newest portals being http://www.plasticjungle.com/, a community where consumers can swap gift cards for free with other members at the click of a button.